Right now, Facebook is exploding with Ice Bucket Challenge videos. At this point, most of your friends have probably taken the bet — dumping a bucket of ice water on their heads to raise awareness and funding for amyotrophic lateral sclerosis (ALS, commonly known as “Lou Gehrig’s disease”). The campaign has grown into a phenomena in only two months; to date, it’s raised more than $168,000.
If you’ve been on Facebook recently, you may have noticed a lot of your friends posting videos where they pour buckets of ice water on their heads to raise money and awareness for amyotrophic lateral sclerosis (ALS, commonly known as “Lou Gehrig’s disease”). But just how effective is this viral campaign?
The concept behind “The Ice Bucket Challenge” is simple: People dump a bucket of freezing water on themselves and dare their friends to do the same within 24 hours. If they refuse the dare, they’re encouraged to donate money to an ALS charity of their choice.
While the campaign has garnered a significant amount of attention on Facebook, theoretically, every video you see is of someone choosing to spread awareness rather than donate money. However, the ALS Association’s national president, Barbara Newhouse, told a CBS Boston affiliate that donations this year are exceeding $168,000. This time last year, the Association had raised $14,000.
“The ALS Association just couldn’t be happier with the visibility that this is bringing to our disease, ALS and the ALS movement,” Newhouse told the station.
“It’s both pieces. It’s seeing people do this and also donating to your local ALS chapter or whatever you choose,” she explained to the magazine. “It’s become so big now, people are questioning whether it’s effective, but it’s definitely effective. We just got a call from our Massachusetts ALS association who said donations are up 10 times this week from what they were this time last year. So obviously, Pete’s fund sees the benefits of it, but it’s much broader than our foundation… we’re making real progress here. It’s not just a trending thing on Facebook.”
On the day doctors told Steve Dezember he had Amyotrophic lateral sclerosis (ALS), often referred to as Lou Gehrig’s disease, Dezember gave his girlfriend, Hope Cross, a way out. The progressive neurodegenerative disease that began as just a pain in his wrist threatened to take his life within three to five years.
“You don’t have to stay,” he said. “You can leave.”
Cross refused. “I loved him too much,” she told The Mighty. “I couldn’t imagine leaving him to go through this alone.”
Two days later, Dezember took Cross to their favorite spot in Johns Creek, Ga., and proposed.
“I felt like I had found such a selfless man,” Cross says now. “Here he was dealing with his own news and he was thinking about how to make our engagement special.” Soon after, they were married.
Dezember took part in a clinical trial two days after the wedding, but his symptoms soon worsened. Cross stood by as he lost the ability to walk, talk, breathe on his own and feed himself – today, he eats through an IV. Instead of hiring a nurse, Cross left her job as a psychotherapist and became her husband’s full-time caretaker.
“Steve’s never really acted like he’s sick,” Cross told The Mighty. “I think it’s what keeps him going.”
When the couple realized the powerful reaction their friends and family were having to their wedding video, they decided to make a short film about their life with ALS. They wanted people to know what the disease was, to become invested in finding a cure.
“It was going to be like a, ‘This is what ALS is,’ 15-minute video,” Cross said. “But it turned into much, much more.”
On June 1, 2014, “HOPE For Steve” (trailer above) premiered in Atlanta, Ga., in front of 700 people, including Dezember and Cross. The film is, of course, about ALS — but the couple’s love story overwhelms it.
“We obviously want to change the course of ALS for the future,” Cross told The Mighty. “But we also want to inspire people to pay more attention to their life, to realize there’s something to be grateful for each day, to take adventures, even if that just means spending more time outside.”
As they work to raise money and awareness for Dezember’s foundation and the ALS Association, the couple work to treat each day they have together like a gift. Their love gives them hope.
“When my mother was pregnant with me, my father left her,” Cross reveals. “When I was born and I was healthy, she thought, ‘OK, this is my hope to go on with my life.’ That’s how I got my name.”
It’s a 2-year-old story. A community rallies around a neighbor with amyotrophic lateral sclerosis (ALS), more commonly known as “Lou Gehrig’s Disease.” Six swimmers take on the English Channel to raise money and ALS awareness in his honor. One of those six is diagnosed with stage 2 breast cancer four months before that swim but completes the challenge, anyway. A world record is broken.
It’s a 2-year-old story. But its characters aren’t finished telling it.
In 2008, when doctors told Bob Schoeni, a research professor at the University of Michigan, that they were 99 percent sure he had ALS, the father of two sat defeated. He figured he had two or three years to live before the debilitating disease would take him from his wife of 18 years, Gretchen Spreitzer, and their 8- and 10-year-old daughters.
“Devastating,” Schoeni, now 50, recalls. “Just devastating.”
He realized he had some reassessing to do — how would he live his now certainly shorter life? What were his goals and aspirations? Would he and his wife go after a luxurious, world-wide bucket list? Would he try to pack decades of experiences into a shrinking timetable? At one point, the answer became clear to him: He loved the life he already had. That bucket list was being marked off by family dinners and fulfilling work and afternoons with his wife. If ALS’s aggressive symptoms were going to soon start taking their toll on him, he’d spend the remaining time living out his already perfect bucket list — researching and teaching, coaching his daughter’s youth field hockey team, and spending time with his family.
How would he live his now certainly shorter life? Exactly as he had been.
“I think it’s healthy, wonderful even, for us to think about how we might choose to live if our time here is shorter than expected,” Schoeni says now. “I was fortunate to already be living the life I wanted.”
“An important piece of all this is to feel like every day, what you’re doing brings joy and meaning in your life to those around you,” Spreitzer adds. “Bob certainly takes a lot more time these days to listen and make connections with people on a day-to-day basis.”
Schoeni and his family were already beloved in their neighborhood when they got the diagnosis. Proof of this were the neighbors who, less than six weeks later, approached them with an idea: they wanted to start a nonprofit — Ann Arbor Active Against ALS (A2A3)– to raise funds to find effective treatments and ultimately a cure for ALS.
“We’re actually not involved in the governance of the nonprofit. I think they did that on purpose, as if not to burden us with having to make decisions or investing too much time,” Spreitzer explains. “Sometimes we feel uneasy about it, that they’re devoting so much time of their lives into doing these activities for us. But I can’t tell you the number of times people have said genuinely, ‘We need this almost as much as you need it. It’s been a privilege to be a part of something bigger than ourselves.'”
From A2A3 is where that 2-year-old story began, really. Because one of its board members, Amanda Mercer, a former swimmer at Michigan State University, one day got it in her head to form a relay team and swim the English Channel to raise $100,000 for ALS research.
“We’d been thinking about doing the swim for a little bit, but no one was super excited about it,” Mercer, now 42, recalls. “Then it hit me. We needed to do this swim for Bob. It suddenly took on a whole different dimension that had so much more meaning.”
“I kind of thought she was joking at first,” Schoeni recalls. “Over time it became clear to me that when Amanda sets her mind to something, it gets done. This was going to happen.”
For a year, Mercer and five other swimmers trained. But in March 2012, four months away from the race, she found she was facing a larger, more terrifying challenge.
“That word — ‘cancer.’ You hear it, and it just scares you. The unknown scares you,” Mercer says. She was tempted to surrender to self-pity. Then, she stopped herself.
“I had to flip that perspective around because it wasn’t going to do me any good,” Mercer says. She went to her first doctor’s appointment with a calendar and a plan. She’d have a lumpectomy and begin her chemotherapy. She’d swim the Channel, come home and continue her radiation. Doctors told her they didn’t think she’d be able to make the swim — she’d be too tired from treatments. Mercer shook them off. “I was gonna swim that Channel,” she says.
When Speitzer found out about Mercer’s diagnosis, she called her neighbor up.
“I just can’t believe the timing in all of this,” Speitzer said, assuming Mercer would have to surrender her spot on the relay team. “It’s all so ironic.”
“Isn’t this actually the best timing?” Mercer replied. Speitzer was a little bit shocked.
“I was in the best shape of my life, and I had hope,” Mercer explains now. “I had hope that Bob didn’t have when he was diagnosed. And now I had this goal that I could focus on instead of my disease. If I was going to get cancer, that was the time to get it.”
“When we initially broke the record, for some reason I wanted it to feel bigger,” Mercer recalls. “It wasn’t until weeks later that I realized it wasn’t about the record at all. It was about hopefully making a difference in Bob’s life and in the lives of people with ALS. It was about giving them hope.”
When Mercer returned home to finish her radiation, her eyes began to bother her. As a precaution, her optometrist sent her to an ophthalmic oncologist who suggested a cat scan, which later revealed the lining of an aneurism. They scheduled Mercer for a craniotomy, where they found that aneurism ready to burst. But they’d found and removed it just in time.
“In a strange twist of fate, breast cancer saved my life,” Mercer says. Today, she has a clean bill of health.
It’s been two years since that swim, but Schoeni uses its memory to remind him that he and his family will always have support. He’s lucky, he says, because his symptoms have progressed slower than doctors anticipated. He’s learn to accept help — something he found difficult when first diagnosed.
“I live a quote, unquote, normal life,” he says. “I certainly can’t do things that I used to be able to do, but I can do things and have developed abilities that weren’t there before, too.”
Schoeni will always tell his story to anyone who asks, but he’s hesitant to compare himself to others with ALS — he doesn’t want to be mistaken for the voice of the disease or to generalize the experience of having it.
“But I believe in openness,” he says. “If others can learn from my situation in some way, I see that as a good thing.”
“I guess we feel like if our story can help give others a sense of hope when they’re in difficult situations, then it’s worth sharing,” Spreitzer adds. “It’s empowering. It’s about facing challenges and helping others. That makes it worth telling.”
Watch “One Step Ahead” below. These 28 minutes are worth your time.
It takes a lot of guts to stand up to bullies. It takes even more guts to stand up to your entire class. In the video below, Jake, a young man with autism, does just that.
“I don’t think you guys see me for me,” Jake says. “I want you guys to see me for me and really try to be my friend.”
The clip was filmed for The BULLY Project, a social anti-bullying campaign inspired by the 2011 documentary, “BULLY.” Since the movie aired, Jake, who’s now a junior in high school, told Upworthy that social life has improved for him — he’s even joined his high school football team.
For other kids with autism, if you’re getting bullied, try and tell them to stop and not give a reaction — if that doesn’t work, go to an adult. It might seem hard cause we can’t handle stress as well as other kids, but you will get through it and you’ll be awesome — actually you already are!
On the day Rosie Barnes’ 3-year-old son, Stanley, was diagnosed with autism, the mother of two sat in her living room with the lights off. In front of her, leaflets from the doctor’s office spewed information about the developmental disorder. Barnes began to weep as she read through statistics, facts and definitions. She couldn’t find comfort in what felt like pages of jargon-filled instructions. Of course, she wanted to learn about autism, but she wanted to go deeper than that. She wanted to understand what her child was feeling.
“I’ve always felt that for me, text books weren’t necessarily a good starting place… I could never actually find [Stanley] in the textbooks and I was left feeling confused and anxious,” Barnes, 48, told The Mighty in an email.
Barnes, a London-based photographer, had been composing pictures of Stanley since he was born; she was fascinated by her son’s point of view. But after his diagnosis, she realized she had actually been photographing autism’s point of view.
“Stanley was living in a world far more complex than I could ever imagine,” Barnes told The Mighty. She wanted to document that. Today, Stanley is 17 years old, and Barnes still captures his life in a photo book called, “Understanding Stanley,” where pictures are accompanied by statements from adults on the autism spectrum or from those who support individuals with autism.
“Stanley needs a very clearly defined framework and fixed personal routines to keep him calm and happy.” — Rosie Barnes
“He sat there for a very long time, just staring at this kind of madness.” — Rosie Barnes
Barnes wants her photographs to reach people at an emotional level, a far more important place to start, she says, when trying to understand autism.
“I want to make the invisible visible,” she told The Mighty, “and I suppose I want people to feel, not just to think.”
“It feels like I’m trapped in a world where everyone has their backs to me.” — Nita Jackson, on the autism spectrum
“We do things in different ways but we are of the same worth and value and we are not broken and do not need to be fixed or cured.” — Jean-Paul Bovee, on the autism spectrum
As Barnes works to raise money for “Understanding Stanley” to be published, she continues to add to the project and spread a message close to her heart:
“I think it’s a realistic book. It’s not very negative, and it’s also not unrealistically positive. It just reflects what I think autism is: Not wrong, just a different way of experiencing life.”
UPDATE: “Understanding Stanley” reached its fundraising goal and is now available here.