What This Popular Instagram Account Was Secretly Teaching People About Alcoholism


The Instagram account @louise.delage is not what it may seem. What appears to be a 20-something-year-old’s documentation of a trip to Paris actually holds a much deeper message.

The account gained over 100 thousand followers quickly because she seems to nail the balance between picture-esque views and photos that show she has a great social life going for her.

What one may not pick up on, is that almost every photo includes either Louise holding a bottle or glass of alcohol or has one somewhere in it. After about a month and a half of the account being run, with 150 posts, “Louise” released a video explaining the reason this account was made.

The video was made with a French production company in partnership with Addict Aide, a company that aims to raise awareness about alcoholism in young people. The goal of this account was to show how easy it is to hide such an unfortunately common and potentially fatal addiction. Nowadays especially, photos posted with young people and drinks are so common. If you see that a friend is constantly posting photos of them with drinks, say something. Check in with your friends. You never know who may be suffering.

We want to hear your story. Become a Mighty contributor here.

If you or a loved one is affected by addiction and need help, you can call SAMHSA’s hotline at 1-800-662-4357.

TOPICS
JOIN THE CONVERSATION

Related to Alcohol Dependence

man with alcohol

Please Consider This Before You Joke About Needing a Drink to Make It Through the Day

A while ago, I was at a picnic. It didn’t take long before people were joking that adult beverages were needed, and everyone laughed… everyone except me. Now, I’m not a humorless person, I laugh all the time. I just don’t think those jokes are funny. Every single day, more than once a day, someone [...]
Woman reading a book outside

What My Anxiety Is

Crippling. If I’m being quite frank, it has the power to destroy my day. It has the power to send it reeling into the depths, with no hope for return and for no apparent reason at all. It will shut me down completely. The only option is to succumb to it, to get it over [...]
Donald Trump

What You Should Think About Before You Tweet #DiagnoseTrump

To become President of the United States, you first must: 1) be a national born citizen of the United States. 2) be at least 35 years old. 3) have lived in the United States for at least 14 years. Then, there are other qualities people look for in their candidate: leadership experience, some set of [...]

Real People, Real Stories: Life With Bipolar Disorder E-Book

Real People, Real Stories: Life With Bipolar Disorder is a collection of 10 powerful stories from people in our Mighty community who live with bipolar disorder. Click below to download the e-book: Download our E-Book The book contains the following stories: I’m an Olympian, Former Escort and Now – a Mental Health Advocate by Suzy Favor Hamilton To [...]