As part of its Minds Matter programming, BBC has launched a campaign, #1in4, to shed light on the prevalence of mental illness.
Read the full version of BBC3’s #1in4 Campaign Has Celebrities Posting About Mental Illness on Social Media.
Transcription:
If you see your favorite actor holding up four fingers on social media, it’s for a good cause.
As part of its Minds Matter programming, BBC has launched a campaign, #1in4, to shed light on the prevalence of mental illness.
“#1in4 is about breaking through the stigma associated with mental illness and making it easier to talk about your mental health.” -BBC3’s #1in4 Campaign
“One in four of us will experience some kind of mental health problem over the course of a year…”
“So most of us will either have experienced it ourselves or know at least one person affected by it.”
Since launching on April 18, more than 20,000 people have shared a photo using the #1in4 hashtag.
Some people are using the hashtag to share their personal experience living with mental illness.
Others are sharing their selfies in solidarity – letting loved ones know it’s ok to talk.
You can participate in the campaign by sharing a selfie on social media with the hashtag #1in4.
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