The Kate Spade Brand to Donate a Million Dollars to Mental Health Causes

In honor of the company’s namesake, fashion brand Kate Spade New York has pledged to donate over one million dollars to suicide prevention and mental health awareness causes. Kate Spade, who founded the company, died by suicide earlier this month.

In an announcement on both its Instagram and Facebook pages, the company said it would start by donating $250,000 to the Crisis Text Line, a texting service for people in crisis. From June 20 to June 29, the company will also match any donations made to the Crisis Text Line up to $100,000.

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in honor of our company founder, kate spade, our foundation is donating over $1 million to suicide prevention and mental health awareness causes, starting with $250,000 to the @crisistextline. from june 20 through june 29, 2018, the kate spade new york foundation will also match public donations made to the crisis text line, up to the amount of $100,000. to make your donation, please go to crisistextline.org/katespadeny. thank you for your generosity and support.

A post shared by kate spade new york (@katespadeny) on Jun 20, 2018 at 6:01am PDT

The Crisis Text Line said on its website, “We’re honored to be working with the Kate Spade New York Foundation to support texters who are in crisis, in memory of Kate Spade.”

Actor David Spade, Kate Spade’s brother-in-law, has also donated money in her memory. Last week, he gave $100,000 to the National Alliance on Mental Illness.

Fans of the Kate Spade New York Facebook page commented on the announcement. One Facebook user wrote, “Thank you for doing this. I’ve had her on my mind so much. Please continue to honor her before those who appreciate her. Bring her before us on these sights [sic] to help her daughter know she made an impact beyond the lovely bags and designs.”

You can donate to the Crisis Text Line in honor of Spade by heading here.